Great By Choice: Jim Collins & Morten T. Hansen

Jim Collins never disappoints!. This is another truly great book by Jim. A comparative study of organizations that thrives regardless of adverse conditions.

Jim’s research concludes 4 aspects of these organizations that makes them apart from their counterparts.  “20 Mile March”, “Fire bullets, then Canon Balls”, “Leading above the death line”, “SMac Receipe – Specific, Methodical, and Consistent”

The research subjects used by Jim is also a compelling read. Companies such as Microsoft, Intel, Southwest airlines, Skyter, Amgen, Biomet are compared against their lesser counterparts.

A highly recommended book!


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